1.
Don’t blow your budget on bespoke design.
The old agency model for building websites is broken. Why obsess over pixel-perfect designs while your business needs are still evolving? It’s smart to build upon a website builder such as Squarespace to save time + $$$.
2.
Your website must be flexible.
User experience designers and marketing experts agree that the best way to boost sales on your website is to be constantly testing – validating your product ideas, tweaking pricing and messaging to better serve your dream clients. Your website must be easy to update on the fly, so you can iterate over time without the need for a costly re-design.
3.
Work in broad strokes.
Start by building a strong foundation – constructing key pages, selecting a beautiful template, and customizing it to suit your brand. Work like an oil painter, blocking out forms first and then adding layers of detail over time. Your goal should be to launch a clean, organized site – knowing you’ll be able to evolve it over time.
We offer DIYer Support
If you’re a creative solopreneur on a budget and just want a little help from a pro, these options will help you move forward! We offer a-la-carte design audits, tech-support, and encouragement to hit publish on your website!
Professional Website Audit
Opt for a professional audit of your website to receive TONS of ideas for how to improve the usability and branding.
Super-Productive Time
As your DIY sidekick, Jaqi will help you solve technical problems, dream up creative design ideas or develop a strategy. All over video call.
Intuitive Biz Coaching
Feelin’ stuck on a project problem? Jaqi brings 10 years of experience in design and tech-startups to offer guidance on how to move forward
Full-Service Design
When you’ve got funds set aside and just want someone to handle all the website stuff.
3-Week Website sprint
A super-focused project where we’ll design your beautiful, effective website at lightning speed!
Bespoke Web Design
A professional design process to generate a high-fidelity prototype that will be used by developers to code a fully-custom site.
Add-Ons
Custom brand materials, email templates, social media graphics, advanced analytics and more to support you while you grow your biz.
Services List ✨
Website Strategy Session
Brand Identity
Inspiration / Mood Board
Style Guide Development
Font Curation & Pairings
Color Palette Generation
Stock Photo Selection
Content Planning
Visual & Graphic Design
A-La-Carte Website Audit
Website Tune-Up
User Testing & Accessibility
Optimization for Mobile & Tablet Devices
Custom Coding Solutions
Third-Party Service Integrations (Zapier, Mailchimp, Acuity, Convert Kit, Kartra, Hot Jar and more)
Personalized Training Videos
DIY Coaching / Encouragement
E-Commerce Shop Setup
